{"id":281311,"date":"2018-09-03T10:21:28","date_gmt":"2018-09-03T08:21:28","guid":{"rendered":"https:\/\/www.isoladicomunicazione.com\/facebook-watch-is-coming\/"},"modified":"2025-01-09T10:11:28","modified_gmt":"2025-01-09T09:11:28","slug":"facebook-watch-is-coming","status":"publish","type":"post","link":"https:\/\/www.isoladicomunicazione.com\/en\/facebook-watch-is-coming\/","title":{"rendered":"Facebook Watch is coming"},"content":{"rendered":"\n<p><strong>Facebook Watch<\/strong> is <strong>Facebook&#8217;s<\/strong> new <strong>streaming video<\/strong> platform.<\/p>\n\n<p>After a year since its debut in the United States, Facebook Watch finally opened to the world on <strong>August 29, 2018<\/strong>.<\/p>\n\n<p>This is a first in the digital world.<\/p>\n\n<p>However, Italy will have to wait a little longer for the service to be activated.<br\/>  In September, however, it will already be available in Spain, France and Germany.<\/p>\n\n<p>In this regard, <strong>Mark Zuckerberg<\/strong> has already said he is pleased with the results just achieved in Europe.<br\/> In fact, it is counted that more than 50 million users have already used the platform for at least one minute. And the numbers are set to grow, becoming a potential threat to the video-on-demand giants. <\/p>\n\n<p>Now <strong>YouTube<\/strong>, <strong>Netflix<\/strong> and <strong>Amazon Prime<\/strong> will have a new potential competitor.<\/p>\n\n<h1 class=\"wp-block-heading\">How Facebook Watch works<\/h1>\n\n<p>As we said, <strong>Facebook Watch<\/strong> has all the makings of a phenomenon in the world of video streaming.<br\/> Not only because of its enormous entertainment potential, but also because of its user-friendly features.<\/p>\n\n<p><strong>Interaction<\/strong> and <strong>sharing<\/strong>, in fact, were the features that were most important to its creators. The same ones that made Facebook unique and great as a social network. <\/p>\n\n<p>But why was <strong>Facebook Watch<\/strong> born?<\/p>\n\n<p>Above all, the platform wants to move closer to the <strong>trend of Millennials<\/strong> who were increasingly moving away from the California-based social network, preferring Snapchat and Instagram.<\/p>\n\n<p>After a billion-dollar investment, <strong>Facebook Watch<\/strong> will also appear in the official app in Italy. Its icon will be in the shape of <strong>a blue and white TV<\/strong> that will find a place between the Notifications, News and Menu sections. <\/p>\n\n<figure class=\"wp-block-image alignleft size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/www.isoladicomunicazione.com\/wp-content\/uploads\/2023\/05\/facebook-watch-logo-768x480-1.jpeg\" alt=\"\" class=\"wp-image-255497\" width=\"192\" height=\"120\" srcset=\"https:\/\/www.isoladicomunicazione.com\/wp-content\/uploads\/2023\/05\/facebook-watch-logo-768x480-1.jpeg 768w, https:\/\/www.isoladicomunicazione.com\/wp-content\/uploads\/2023\/05\/facebook-watch-logo-768x480-1-300x188.jpeg 300w\" sizes=\"(max-width: 192px) 100vw, 192px\" \/><\/figure>\n\n<p>The interface will also be in line with the graphics of the whole application.<\/p>\n\n<p>It will not only have a <strong>Home<\/strong> in which to scroll through the available videos, but also a <strong>Watchlist<\/strong> that will contain all the user&#8217;s favorite videos.<\/p>\n\n<p>In addition, <strong>Facebook Watch<\/strong> will also soon be available on <strong>Apple TV<\/strong>, <strong>Android TV<\/strong>,<strong> iOS<\/strong>, <strong>Samsung Smart TV<\/strong>,<strong> Amazon Fire TV<\/strong>, <strong>Xbox One<\/strong>, and<strong> Oculus TV<\/strong>.<\/p>\n\n<h2 class=\"wp-block-heading\">Facebook Watch videos<\/h2>\n\n<p>Videos uploaded to the platform will be produced mainly by <strong>Facebook<\/strong> itself, <strong>companies<\/strong>, <strong>influencers<\/strong> and <strong>creators<\/strong>.<\/p>\n\n<p>Programs, episodes, live broadcasts and videos will be able to be shared among Facebook Friends.<br\/> In fact, that&#8217;s what the platform is aiming for:<strong>entertainment<\/strong> and <strong>collective viewing<\/strong>.<\/p>\n\n<figure class=\"wp-block-image alignleft size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/www.isoladicomunicazione.com\/wp-content\/uploads\/2023\/05\/Facebook-Watch-Schermata-768x431-1.jpeg\" alt=\"\" class=\"wp-image-255498\" width=\"192\" height=\"108\" srcset=\"https:\/\/www.isoladicomunicazione.com\/wp-content\/uploads\/2023\/05\/Facebook-Watch-Schermata-768x431-1.jpeg 768w, https:\/\/www.isoladicomunicazione.com\/wp-content\/uploads\/2023\/05\/Facebook-Watch-Schermata-768x431-1-300x168.jpeg 300w\" sizes=\"(max-width: 192px) 100vw, 192px\" \/><\/figure>\n\n<p>Therefore, today <strong>Facebook Watch<\/strong> offers a completely new and smart way to discover and disseminate video content.<br\/> Editors and creators around the world are discovering in him a new tool to entrust their materials to.<\/p>\n\n<h2 class=\"wp-block-heading\">The monetization of Facebook Watch<\/h2>\n\n<p><strong>Facebook Watch<\/strong> offers monetizable videos, like those on Youtube.<\/p>\n\n<p>This is possible thanks to <strong>AdBreaks<\/strong>, Facebook&#8217;s monetization system.<\/p>\n\n<p>This also gives creators and videomakers a chance to earn from advertisements<strong>(55 percent<\/strong> of earnings to the creator,<strong> 45 percent<\/strong> to Facebook).<\/p>\n\n<figure class=\"wp-block-image alignleft size-full is-resized\"><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/www.isoladicomunicazione.com\/wp-content\/uploads\/2023\/05\/Facebook-Watch-Italia-768x512-1.jpeg\" alt=\"\" class=\"wp-image-255500\" width=\"384\" height=\"256\" srcset=\"https:\/\/www.isoladicomunicazione.com\/wp-content\/uploads\/2023\/05\/Facebook-Watch-Italia-768x512-1.jpeg 768w, https:\/\/www.isoladicomunicazione.com\/wp-content\/uploads\/2023\/05\/Facebook-Watch-Italia-768x512-1-300x200.jpeg 300w\" sizes=\"(max-width: 384px) 100vw, 384px\" \/><\/figure>\n\n<p>Currently, <strong>Facebook Watch<\/strong> ad breaks include both <strong>mid-roll<\/strong> and <strong>pre-roll<\/strong> formats. As well as <strong>ads below videos<\/strong>. <\/p>\n\n<p>To date, however, <strong>advertising breaks<\/strong> are available only in the United States, the United Kingdom, Ireland, New Zealand, and Australia.<\/p>\n\n<p>To be eligible for monetization, pages in these countries must have created <strong>at least 3-minute videos.<\/strong> And they must also have more than <strong>30,000 one-minute views<\/strong> in the past two months.<br\/> Finally, the Facebook page must have at least <strong>10,000 followers<\/strong> and meet <strong>Facebook Watch Standards.<\/strong> <\/p>\n\n<p>In any case, from September, <strong>Facebook Watch<\/strong> will also extend monetization to <strong>Argentina<\/strong>, <strong>Belgium<\/strong>, <strong>Bolivia<\/strong>, <strong>Chile<\/strong>, <strong>Colombia<\/strong>, <strong>Denmark<\/strong>, <strong>Dominican Republic<\/strong>, <strong>Ecuador<\/strong>, <strong>El Salvador<\/strong>, <strong>France<\/strong>, <strong>Germany<\/strong>, <strong>Guatemala<\/strong>, <strong>Honduras<\/strong>, and <strong>Mexico<\/strong>,                 <strong>Netherlands<\/strong>, <strong>Norway<\/strong>, <strong>Peru<\/strong>, <strong>Portugal<\/strong>, <strong>Spain<\/strong>, <strong>Sweden<\/strong>, and <strong>Thailand<\/strong>. Both in English and local languages.   <\/p>\n\n<p>But that&#8217;s not all, in the coming months the coverage will be extended further.<\/p>\n\n<p>Beautiful, isn&#8217;t it?We just have to wait for <strong>Facebook Watch Italy<\/strong>!<\/p>\n\n<p><\/p>\n\n<p class=\"has-text-align-center\">If you enjoyed this article, read more from our <a href=\"https:\/\/www.isoladicomunicazione.com\/en\/news\/\" target=\"_blank\" rel=\"noopener noreferrer\">News<\/a> section.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The new Facebook Watch platform is about to arrive in Italy as well. Discover it with us! <\/p>\n","protected":false},"author":10,"featured_media":278538,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[99],"tags":[121,122,123,124],"class_list":["post-281311","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-en","tag-facebook-en","tag-facebook-watch-en","tag-facebook-watch-italy","tag-video-streaming-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Facebook Watch the New Streaming Platform | Isola<\/title>\n<meta name=\"description\" content=\"Facebook Watch is Facebook&#039;s new streaming video platform. 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