{"id":281367,"date":"2020-01-15T15:56:02","date_gmt":"2020-01-15T14:56:02","guid":{"rendered":"https:\/\/www.isoladicomunicazione.com\/russian-search-engine-yandex\/"},"modified":"2026-05-22T10:13:11","modified_gmt":"2026-05-22T08:13:11","slug":"russian-search-engine-yandex","status":"publish","type":"post","link":"https:\/\/www.isoladicomunicazione.com\/en\/russian-search-engine-yandex\/","title":{"rendered":"Russian search engine Yandex"},"content":{"rendered":"\n<p>The Russian search engine Yandex is by far the<strong> best known and most widely used<\/strong> platform<strong> in Russia.<\/strong><\/p>\n\n<p>In terms of online services, all Russian citizens leave aside international brands and prefer the Made in Russia search engine. In fact, it reaches a very large audience of more than 64 percent of the population. <\/p>\n\n<p><\/p>\n\n<p>Historically, it was <strong>founded before Google<\/strong> and offers a number of features similar to the latter, but differs in several additional services that Google does not have.<\/p>\n\n<h2 class=\"wp-block-heading\">Yandex vs Google<\/h2>\n\n<p>When Google was born in 1997, Yandex Browser was already present in the Russian market. Currently, despite competition Google is trying to improve its presence in the market, the Russian company continues to excel in the industry. <\/p>\n\n<p>The Yandex home page is the most visited in Russia because through it you can directly access <strong>many<\/strong> <strong>exclusive<\/strong> <strong>services<\/strong> including:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>IMAGES &#8211; YANDEX IMAGES:<\/strong> for searching for images found on the web<\/li>\n\n\n\n<li><strong>VIDEO &#8211; YANDEX VIDEO<\/strong>: for searching for videos.<\/li>\n\n\n\n<li><strong>eMAIL &#8211; YANDEX MAIL:<\/strong> represents an email server<\/li>\n\n\n\n<li><strong>NEWS &#8211; YANDEX NEWS:<\/strong> for up-to-date news consultation at any time<\/li>\n\n\n\n<li><strong>MAPS &#8211; YANDEX MAPS:<\/strong> to access online maps of Russia, Ukraine, Belarus, Kazakhstan and Turkey<\/li>\n\n\n\n<li><strong>ENCYCLOPEDIC<\/strong> INFORMATION <strong>&#8211; YANDEX SLOVARI:<\/strong> encyclopedic information search service<\/li>\n\n\n\n<li><strong>CLOUD &#8211; YANDEX DISK:<\/strong> that is, a cloud storage<\/li>\n\n\n\n<li>MUSIC <strong>&#8211; YANDEX MUSIC:<\/strong> to search for music and listen to music on the web<\/li>\n\n\n\n<li><strong>PRICE COMPARATOR &#8211; YANDEX MARKET:<\/strong> to research and compare prices, read reviews and technical specifications of products<\/li>\n\n\n\n<li>TAXI <strong>SERVICE &#8211; YANDEX TAXI:<\/strong> to search for cabs in various Russian cities.<\/li>\n\n\n\n<li><strong>TRANSLATOR &#8211; YANDEX TRANSLATE:<\/strong> online translator service<\/li>\n<\/ul>\n\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.isoladicomunicazione.com\/wp-content\/uploads\/2022\/09\/Yandex-servizi.jpeg\" alt=\"\" class=\"wp-image-249207\" srcset=\"https:\/\/www.isoladicomunicazione.com\/wp-content\/uploads\/2022\/09\/Yandex-servizi.jpeg 1024w, https:\/\/www.isoladicomunicazione.com\/wp-content\/uploads\/2022\/09\/Yandex-servizi-300x169.jpeg 300w, https:\/\/www.isoladicomunicazione.com\/wp-content\/uploads\/2022\/09\/Yandex-servizi-768x432.jpeg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<p>not least among them the most interesting tools inherent in the world of <strong>web marketing<\/strong>:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>WEBSITE <strong>ANALYSIS &#8211; YANDEX METRICA<\/strong>: website analysis tool similar to Google Analytics<\/li>\n\n\n\n<li><strong>ADVERTISING &#8211; YANDEX DIRECT:<\/strong> system for creating paid advertisements similar to Google Ads<\/li>\n\n\n\n<li><strong>WEB ANALYSIS &#8211; YANDEX WEBMASTER:<\/strong> website analysis tool from an SEO perspective similar to Google Search Console<\/li>\n<\/ul>\n\n<p>The Russian version of these offered services is designed specifically for local users who relive Russian language searches. For this reason it is sometimes even better than other competitors. <\/p>\n\n<h2 class=\"wp-block-heading\">Where Yandex works<\/h2>\n\n<p>So we can say that the use of Yandex is <strong>indispensable for reaching your potential customers<\/strong> in a very attractive market such as Russia. This is because <strong>it is designed specifically for the Russian language and culture<\/strong>. Consequently, if you are trying to <strong>advertise your business or products<\/strong> in this country, it is <strong>a must to adapt all marketing activities<\/strong> to its positioning logic:  <\/p>\n\n<ul class=\"wp-block-list\">\n<li>Learn <strong>SEO strategies<\/strong> (different from Google&#8217;s) so you can gain position in the serp with your site on Yandex.ru (which works differently from Google.ru) also using <strong>Yandex Webmaster<\/strong><\/li>\n\n\n\n<li>carry out advertising with Yandex platform tools that replace Google Ads and Google Analytics: <strong>Yandex Direct and Yandex Metrica<\/strong>.<\/li>\n<\/ul>\n\n<h2 class=\"wp-block-heading\">Yandex for Russia, but not only<\/h2>\n\n<p>We talk about Yandex for Russia, but not only. More generally, Yandex remains<strong> the portal used by the Russian community<\/strong> present in <strong>Italy<\/strong>, traveling to our country, but also traveling for tourism or business<strong> around the world. <\/strong>  <\/p>\n\n<p>In addition, the platform also enjoys a strong presence in the following countries:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Ukraine<\/strong><\/li>\n\n\n\n<li><strong>Belarus<\/strong><\/li>\n\n\n\n<li><strong>Kazakhstan<\/strong><\/li>\n\n\n\n<li><strong>Uzbekistan  <\/strong><\/li>\n\n\n\n<li><strong>Turkey<\/strong><\/li>\n<\/ul>\n\n<p>An important milestone for our agency has been reached. We have acquired Yandex certification for study consulting, analysis, setup, configuration, training for your web marketing in Russia. <\/p>\n\n<p class=\"has-text-align-center\">We are now ready for new challenges and to discuss your growth goals together: <strong>including in Russia<\/strong>.<\/p>\n\n<p>Learn more about our service \u25ba <a href=\"\/consulenza-yandex-direct\/\" target=\"_blank\" rel=\"noopener noreferrer\">Yandex Direct consulting<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Russian search engine Yandex is by far the best-known and most widely used platform in Russia.<\/p>\n<p>When it comes to online services, all Russian citizens leave international brands aside and prefer the Made in Russia search engine.<\/p>\n","protected":false},"author":10,"featured_media":277443,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[95],"tags":[],"class_list":["post-281367","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-strategies"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Russian search engine Yandex | Isola<\/title>\n<meta name=\"description\" content=\"The Russian search engine Yandex is the best known and most widely used platform in Russia. Find out how to expand your Business!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.isoladicomunicazione.com\/en\/russian-search-engine-yandex\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What if we are not a Web Agency?\" \/>\n<meta property=\"og:description\" content=\"What if we are not a Web Agency? We had fun imagining ourselves in different possible worlds. Learn more about our Team&#039;s photomontages!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.isoladicomunicazione.com\/en\/russian-search-engine-yandex\/\" \/>\n<meta property=\"og:site_name\" content=\"Isola\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/IsoladiComunicazione\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-01-15T14:56:02+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-22T08:13:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.isoladicomunicazione.com\/wp-content\/uploads\/2019\/08\/la_isla_de_papel.jpg\" \/>\n<meta name=\"author\" content=\"Lorenzo Zesi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lorenzo Zesi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":[\"Article\",\"BlogPosting\"],\"@id\":\"https:\\\/\\\/www.isoladicomunicazione.com\\\/en\\\/russian-search-engine-yandex\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.isoladicomunicazione.com\\\/en\\\/russian-search-engine-yandex\\\/\"},\"author\":{\"name\":\"Lorenzo Zesi\",\"@id\":\"https:\\\/\\\/www.isoladicomunicazione.com\\\/en\\\/#\\\/schema\\\/person\\\/8e1387bf6449c123378e47f076d1bbe8\"},\"headline\":\"Russian search engine Yandex\",\"datePublished\":\"2020-01-15T14:56:02+00:00\",\"dateModified\":\"2026-05-22T08:13:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.isoladicomunicazione.com\\\/en\\\/russian-search-engine-yandex\\\/\"},\"wordCount\":584,\"publisher\":{\"@id\":\"https:\\\/\\\/www.isoladicomunicazione.com\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.isoladicomunicazione.com\\\/en\\\/russian-search-engine-yandex\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.isoladicomunicazione.com\\\/wp-content\\\/uploads\\\/2020\\\/01\\\/Certificazione-Yandex.jpg\",\"articleSection\":[\"Marketing Strategies\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.isoladicomunicazione.com\\\/en\\\/russian-search-engine-yandex\\\/\",\"url\":\"https:\\\/\\\/www.isoladicomunicazione.com\\\/en\\\/russian-search-engine-yandex\\\/\",\"name\":\"The Russian search engine Yandex | Isola\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.isoladicomunicazione.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.isoladicomunicazione.com\\\/en\\\/russian-search-engine-yandex\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.isoladicomunicazione.com\\\/en\\\/russian-search-engine-yandex\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.isoladicomunicazione.com\\\/wp-content\\\/uploads\\\/2020\\\/01\\\/Certificazione-Yandex.jpg\",\"datePublished\":\"2020-01-15T14:56:02+00:00\",\"dateModified\":\"2026-05-22T08:13:11+00:00\",\"description\":\"The Russian search engine Yandex is the best known and most widely used platform in Russia. Find out how to expand your Business!\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.isoladicomunicazione.com\\\/en\\\/russian-search-engine-yandex\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.isoladicomunicazione.com\\\/en\\\/russian-search-engine-yandex\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.isoladicomunicazione.com\\\/en\\\/russian-search-engine-yandex\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.isoladicomunicazione.com\\\/wp-content\\\/uploads\\\/2020\\\/01\\\/Certificazione-Yandex.jpg\",\"contentUrl\":\"https:\\\/\\\/www.isoladicomunicazione.com\\\/wp-content\\\/uploads\\\/2020\\\/01\\\/Certificazione-Yandex.jpg\",\"width\":1280,\"height\":720},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.isoladicomunicazione.com\\\/en\\\/russian-search-engine-yandex\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.isoladicomunicazione.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Russian search engine Yandex\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.isoladicomunicazione.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.isoladicomunicazione.com\\\/en\\\/\",\"name\":\"Isola di Comunicazione - Web Agency Milano\",\"description\":\"Web Agency Milano\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.isoladicomunicazione.com\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.isoladicomunicazione.com\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.isoladicomunicazione.com\\\/en\\\/#organization\",\"name\":\"Isola di Comunicazione\",\"alternateName\":\"Isola di Comunicazione Web Agency Milano\",\"url\":\"https:\\\/\\\/www.isoladicomunicazione.com\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.isoladicomunicazione.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.isoladicomunicazione.com\\\/wp-content\\\/uploads\\\/2023\\\/05\\\/isola-di-comunicazione-web-agency-milano.jpg\",\"contentUrl\":\"https:\\\/\\\/www.isoladicomunicazione.com\\\/wp-content\\\/uploads\\\/2023\\\/05\\\/isola-di-comunicazione-web-agency-milano.jpg\",\"width\":500,\"height\":500,\"caption\":\"Isola di Comunicazione\"},\"image\":{\"@id\":\"https:\\\/\\\/www.isoladicomunicazione.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/IsoladiComunicazione\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/10871872\\\/admin\\\/\",\"https:\\\/\\\/www.instagram.com\\\/isoladicomunicazione\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.isoladicomunicazione.com\\\/en\\\/#\\\/schema\\\/person\\\/8e1387bf6449c123378e47f076d1bbe8\",\"name\":\"Lorenzo Zesi\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/94f3c47ca4b000d4c736c919fcb20da3f51d83b7993989ad2bcf8076c1d1d75c?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/94f3c47ca4b000d4c736c919fcb20da3f51d83b7993989ad2bcf8076c1d1d75c?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/94f3c47ca4b000d4c736c919fcb20da3f51d83b7993989ad2bcf8076c1d1d75c?s=96&d=mm&r=g\",\"caption\":\"Lorenzo Zesi\"},\"url\":\"https:\\\/\\\/www.isoladicomunicazione.com\\\/en\\\/author\\\/lorenzo_z\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The Russian search engine Yandex | Isola","description":"The Russian search engine Yandex is the best known and most widely used platform in Russia. Find out how to expand your Business!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.isoladicomunicazione.com\/en\/russian-search-engine-yandex\/","og_locale":"en_US","og_type":"article","og_title":"What if we are not a Web Agency?","og_description":"What if we are not a Web Agency? We had fun imagining ourselves in different possible worlds. Learn more about our Team's photomontages!","og_url":"https:\/\/www.isoladicomunicazione.com\/en\/russian-search-engine-yandex\/","og_site_name":"Isola","article_publisher":"https:\/\/www.facebook.com\/IsoladiComunicazione\/","article_published_time":"2020-01-15T14:56:02+00:00","article_modified_time":"2026-05-22T08:13:11+00:00","og_image":[{"url":"https:\/\/www.isoladicomunicazione.com\/wp-content\/uploads\/2019\/08\/la_isla_de_papel.jpg","type":"","width":"","height":""}],"author":"Lorenzo Zesi","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Lorenzo Zesi","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":["Article","BlogPosting"],"@id":"https:\/\/www.isoladicomunicazione.com\/en\/russian-search-engine-yandex\/#article","isPartOf":{"@id":"https:\/\/www.isoladicomunicazione.com\/en\/russian-search-engine-yandex\/"},"author":{"name":"Lorenzo Zesi","@id":"https:\/\/www.isoladicomunicazione.com\/en\/#\/schema\/person\/8e1387bf6449c123378e47f076d1bbe8"},"headline":"Russian search engine Yandex","datePublished":"2020-01-15T14:56:02+00:00","dateModified":"2026-05-22T08:13:11+00:00","mainEntityOfPage":{"@id":"https:\/\/www.isoladicomunicazione.com\/en\/russian-search-engine-yandex\/"},"wordCount":584,"publisher":{"@id":"https:\/\/www.isoladicomunicazione.com\/en\/#organization"},"image":{"@id":"https:\/\/www.isoladicomunicazione.com\/en\/russian-search-engine-yandex\/#primaryimage"},"thumbnailUrl":"https:\/\/www.isoladicomunicazione.com\/wp-content\/uploads\/2020\/01\/Certificazione-Yandex.jpg","articleSection":["Marketing Strategies"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.isoladicomunicazione.com\/en\/russian-search-engine-yandex\/","url":"https:\/\/www.isoladicomunicazione.com\/en\/russian-search-engine-yandex\/","name":"The Russian search engine Yandex | Isola","isPartOf":{"@id":"https:\/\/www.isoladicomunicazione.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.isoladicomunicazione.com\/en\/russian-search-engine-yandex\/#primaryimage"},"image":{"@id":"https:\/\/www.isoladicomunicazione.com\/en\/russian-search-engine-yandex\/#primaryimage"},"thumbnailUrl":"https:\/\/www.isoladicomunicazione.com\/wp-content\/uploads\/2020\/01\/Certificazione-Yandex.jpg","datePublished":"2020-01-15T14:56:02+00:00","dateModified":"2026-05-22T08:13:11+00:00","description":"The Russian search engine Yandex is the best known and most widely used platform in Russia. Find out how to expand your Business!","breadcrumb":{"@id":"https:\/\/www.isoladicomunicazione.com\/en\/russian-search-engine-yandex\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.isoladicomunicazione.com\/en\/russian-search-engine-yandex\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.isoladicomunicazione.com\/en\/russian-search-engine-yandex\/#primaryimage","url":"https:\/\/www.isoladicomunicazione.com\/wp-content\/uploads\/2020\/01\/Certificazione-Yandex.jpg","contentUrl":"https:\/\/www.isoladicomunicazione.com\/wp-content\/uploads\/2020\/01\/Certificazione-Yandex.jpg","width":1280,"height":720},{"@type":"BreadcrumbList","@id":"https:\/\/www.isoladicomunicazione.com\/en\/russian-search-engine-yandex\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.isoladicomunicazione.com\/en\/"},{"@type":"ListItem","position":2,"name":"Russian search engine Yandex"}]},{"@type":"WebSite","@id":"https:\/\/www.isoladicomunicazione.com\/en\/#website","url":"https:\/\/www.isoladicomunicazione.com\/en\/","name":"Isola di Comunicazione - Web Agency Milano","description":"Web Agency Milano","publisher":{"@id":"https:\/\/www.isoladicomunicazione.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.isoladicomunicazione.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.isoladicomunicazione.com\/en\/#organization","name":"Isola di Comunicazione","alternateName":"Isola di Comunicazione Web Agency Milano","url":"https:\/\/www.isoladicomunicazione.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.isoladicomunicazione.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.isoladicomunicazione.com\/wp-content\/uploads\/2023\/05\/isola-di-comunicazione-web-agency-milano.jpg","contentUrl":"https:\/\/www.isoladicomunicazione.com\/wp-content\/uploads\/2023\/05\/isola-di-comunicazione-web-agency-milano.jpg","width":500,"height":500,"caption":"Isola di Comunicazione"},"image":{"@id":"https:\/\/www.isoladicomunicazione.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/IsoladiComunicazione\/","https:\/\/www.linkedin.com\/company\/10871872\/admin\/","https:\/\/www.instagram.com\/isoladicomunicazione\/"]},{"@type":"Person","@id":"https:\/\/www.isoladicomunicazione.com\/en\/#\/schema\/person\/8e1387bf6449c123378e47f076d1bbe8","name":"Lorenzo Zesi","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/94f3c47ca4b000d4c736c919fcb20da3f51d83b7993989ad2bcf8076c1d1d75c?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/94f3c47ca4b000d4c736c919fcb20da3f51d83b7993989ad2bcf8076c1d1d75c?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/94f3c47ca4b000d4c736c919fcb20da3f51d83b7993989ad2bcf8076c1d1d75c?s=96&d=mm&r=g","caption":"Lorenzo Zesi"},"url":"https:\/\/www.isoladicomunicazione.com\/en\/author\/lorenzo_z\/"}]}},"_links":{"self":[{"href":"https:\/\/www.isoladicomunicazione.com\/en\/wp-json\/wp\/v2\/posts\/281367","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.isoladicomunicazione.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.isoladicomunicazione.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.isoladicomunicazione.com\/en\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/www.isoladicomunicazione.com\/en\/wp-json\/wp\/v2\/comments?post=281367"}],"version-history":[{"count":1,"href":"https:\/\/www.isoladicomunicazione.com\/en\/wp-json\/wp\/v2\/posts\/281367\/revisions"}],"predecessor-version":[{"id":281369,"href":"https:\/\/www.isoladicomunicazione.com\/en\/wp-json\/wp\/v2\/posts\/281367\/revisions\/281369"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.isoladicomunicazione.com\/en\/wp-json\/wp\/v2\/media\/277443"}],"wp:attachment":[{"href":"https:\/\/www.isoladicomunicazione.com\/en\/wp-json\/wp\/v2\/media?parent=281367"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.isoladicomunicazione.com\/en\/wp-json\/wp\/v2\/categories?post=281367"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.isoladicomunicazione.com\/en\/wp-json\/wp\/v2\/tags?post=281367"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}