{"id":286490,"date":"2019-08-28T16:42:58","date_gmt":"2019-08-28T14:42:58","guid":{"rendered":"https:\/\/www.isoladicomunicazione.com\/%e5%88%9b%e6%84%8f%e5%8c%85%e8%a3%85%ef%bc%9a%e5%bd%93%e5%8c%85%e8%a3%85%e7%9b%92%e4%b8%8d%e7%a0%b4%e6%97%b6\/"},"modified":"2025-06-23T11:16:11","modified_gmt":"2025-06-23T09:16:11","slug":"%e5%88%9b%e6%84%8f%e5%8c%85%e8%a3%85%ef%bc%9a%e5%bd%93%e5%8c%85%e8%a3%85%e7%9b%92%e4%b8%8d%e7%a0%b4%e6%97%b6","status":"publish","type":"post","link":"https:\/\/www.isoladicomunicazione.com\/zh-hans\/%e5%88%9b%e6%84%8f%e5%8c%85%e8%a3%85%ef%bc%9a%e5%bd%93%e5%8c%85%e8%a3%85%e7%9b%92%e4%b8%8d%e7%a0%b4%e6%97%b6\/","title":{"rendered":"\u521b\u610f\u5305\u88c5\uff1a\u5f53\u5305\u88c5\u76d2\u4e0d\u7834\u65f6"},"content":{"rendered":"\n<p><strong>\u521b\u610f\u5305\u88c5<\/strong> Isola \u3002\u6211\u4eec\u4e0d\u6253\u7834\u5305\u88c5\u76d2\uff0c\u800c\u662f\u521b\u9020\u5305\u88c5\u76d2\uff01 <\/p>\n\n<p>\u4e8b\u5b9e\u4e0a\uff0c\u4eca\u5e74\u867d\u7136\u6211\u4eec\u6ca1\u6709\u79ef\u6781\u53c2\u4e0e\uff0c\u4f46\u6211\u4eec\u4e0e<a href=\"https:\/\/www.stebasrl.it\/\" target=\"_blank\" rel=\"noopener noreferrer\">Steba srl \u516c\u53f8<\/a>\u4e00\u8d77\u53c2\u52a0\u4e86 2019 \u5e74\u535a\u6d1b\u5c3c\u4e9a\u5168\u7403\u7f8e\u5bb9\u5c55<strong>\u5305\u88c5<\/strong>\u5c55\u3002<\/p>\n\n<p><strong>\u6765\u81ea\u963f\u79d1\u96f7\u7684\u521b\u610f\u5305\u88c5\u516c\u53f8<\/strong><strong>Steba<\/strong>\uff0c\u9500\u552e\u7531\u4e0d\u540c\u6750\u6599\u5236\u6210\u7684\u5bb9\u5668\u548c\u914d\u4ef6\uff0c\u5e76\u4e0e\u56fd\u5185\u5916\u77e5\u540d\u54c1\u724c\u5408\u4f5c\u3002<\/p>\n\n<p>\u6211\u4eec\u4e3a Steba \u8bbe\u8ba1\u4e86<strong>\u5b9a\u5236\u5305\u88c5<\/strong>\u3002\u8fd9\u4e0d\u662f\u4e00\u4e2a\u7b80\u5355\u7684\u5305\u88c5\u76d2\uff0c\u800c\u662f\u4e00\u4e2a<strong>\u73af\u4fdd<\/strong>\u5c0f<strong>\u9879\u76ee<\/strong>\u3002 <\/p>\n\n<p>\u60a8\u53ef\u80fd\u5bf9\u4ee5\u4e0b\u5185\u5bb9\u4e5f\u611f\u5174\u8da3 \u25ba<a href=\"\/insight\/interior-design-come-strumento-dellimmagine-coordinata-aziendale\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u5ba4\u5185\u8bbe\u8ba1\u4f5c\u4e3a\u4f01\u4e1a\u5f62\u8c61\u8bc6\u522b\u5de5\u5177<\/a><\/p>\n\n<h2 class=\"wp-block-heading\">\u4ec0\u4e48\u662f\u521b\u610f\u5305\u88c5<\/h2>\n\n<p>\u5305\u88c5\u7684\u5b57\u9762\u610f\u601d\u662f<strong>\u5305\u88c5<\/strong>\uff0c\u90a3\u4e48\u5305\u88c5\u7684\u4e3b\u8981\u76ee\u7684\u662f\u4ec0\u4e48\u5462\uff1f\u90a3\u5c31\u662f<strong>\u4fdd\u62a4\u5b83\u6240\u88c5\u8f7d\u7684\u7269\u54c1<\/strong>\u3002\u4e8b\u5b9e\u4e0a\uff0c\u5305\u88c5\u57fa\u672c\u4e0a\u5c31\u662f\u5bf9\u4ea7\u54c1\u7684\u5305\u88f9\u3002  <\/p>\n\n<p>\u4e0d\u4ec5\u5982\u6b64\uff0c\u5305\u88c5\u8fd8\u5177\u6709<strong>\u66f4\u5177<\/strong> <strong>\u521b\u65b0\u6027<\/strong> <strong>\u7684\u4e00\u9762<\/strong>\uff0c\u6211\u4eec\u53ef\u4ee5\u5c06\u5176\u89c6\u4e3a\u4e00\u79cd<strong>\u4ea4\u6d41\u5f62\u5f0f\u3002<\/strong>\u5982\u679c\u6211\u4eec\u8c08\u8bba\u7684\u662f\u521b\u610f\u5305\u88c5\uff0c\u90a3\u5c31\u66f4\u662f\u5982\u6b64\u4e86\u3002\u4e3a\u4ec0\u4e48\u8fd9\u4e48\u8bf4\u5462\uff1f\u56e0\u4e3a\u5b83\u7684\u7ed3\u6784\u548c\u8bbe\u8ba1\u53ef\u4ee5\u8bb2\u8ff0\u4ea7\u54c1\u548c\u5b83\u6240\u4ee3\u8868\u7684\u516c\u53f8\u7684\u6545\u4e8b\u3002   <\/p>\n\n<p>\u6b63\u56e0\u4e3a\u5982\u6b64\uff0c\u8bb8\u591a\u516c\u53f8\u5f00\u59cb\u66f4\u52a0\u5173\u6ce8\u5305\u88c5\u7684\u5236\u4f5c\u3002\u4ee5\u4fbf\u521b\u9020\u51fa\u80fd\u591f<strong>\u5438\u5f15<\/strong>\u76ee\u6807<strong>\u53d7\u4f17\u7684<\/strong>\u521b\u610f\u5305\u88c5\u3002 <\/p>\n\n<p>\u8272\u5f69\u3001\u6587\u5b57\u3001\u56fe\u50cf\u548c\u6750\u6599\u3002<strong>\u5305\u88c5<\/strong>\u5c31\u662f\u8fd9\u6837<strong>\u53d8\u5f97\u5bcc\u6709\u521b\u610f<\/strong>\u3002 <\/p>\n\n<h2 class=\"wp-block-heading\">\u521b\u610f\u5305\u88c5\u8bbe\u8ba1<\/h2>\n\n<p>\u5982\u524d\u6240\u8ff0\uff0c<strong>\u521b\u610f\u5305\u88c5<\/strong>\u662f\u4e00\u79cd<strong>\u6807\u5fd7\u6027\u7684<\/strong>\u4e1c\u897f\uff0c\u56e0\u4e3a\u5b83\u80fd\u591f\u4ee3\u8868\u6240\u5305\u542b\u7684\u4ea7\u54c1\u3002<\/p>\n\n<p>\u6709\u9274\u4e8e\u6b64\uff0c\u6211\u4eecIsola \u975e\u5e38\u91cd\u89c6\u8bbe\u8ba1\u9636\u6bb5\uff0c\u5e76\u5c06\u5176\u5206\u4e3a\u4e09\u4e2a\u8981\u70b9\uff1a<\/p>\n\n<ul class=\"wp-block-list\">\n<li><a href=\"#strategia\">\u6218\u7565<\/a><\/li>\n\n\n\n<li><a href=\"#ricerca-contenuti\">\u5185\u5bb9\u641c\u7d22<\/a><\/li>\n\n\n\n<li><a href=\"#grafica\">\u56fe\u5f62<\/a><\/li>\n<\/ul>\n\n<h3 class=\"wp-block-heading\" id=\"strategia\">\u6218\u7565<\/h3>\n\n<p>\u5728\u706f\u5854\uff0c\u6211\u4eec\u4e00\u5982\u65e2\u5f80\u5730\u91cd\u89c6<strong>\u521d\u6b65\u6218\u7565<\/strong>\u3002\u56e0\u6b64\uff0c\u5728\u5f00\u59cb\u5de5\u4f5c\u4e4b\u524d\uff0c\u6211\u4eec\u8fdb\u884c\u4e86\u6218\u7565\u6027\u7684\u63a8\u6572\u3002\u8fd9\u6837\uff0cSteba \u7684\u521b\u610f\u5305\u88c5\u5c31\u80fd\u5f88\u597d\u5730\u878d\u5165<strong>\u4f01\u4e1a\u5ba3\u4f20<\/strong>\uff0c\u540c\u65f6\u4e5f\u7b26\u5408<a href=\"https:\/\/www.stebasrl.it\/steba-a-cosmoprof-2019-worldwide-bologna\/\" target=\"_blank\" rel=\"noopener noreferrer\">2019 \u5e74\u535a\u6d1b\u5c3c\u4e9a\u5168\u7403\u7f8e\u5bb9\u5c55<\/a>\u7684\u4e3b\u9898\uff1a<strong>\u73af\u5883\u7684\u53ef\u6301\u7eed\u53d1\u5c55<\/strong>\u3002  <\/p>\n\n<p>Cosmoprof \u662f\u56fd\u9645\u77e5\u540d\u7684\u5316\u5986\u54c1\u4f9b\u5e94\u94fe\u8d38\u6613\u5c55\u89c8\u4f1a\u3002<\/p>\n\n<p>\u53e6\u4e00\u65b9\u9762\uff0cIsola \u4e5f\u4e00\u76f4\u9976\u6709\u5174\u8da3\u5730\u5173\u6ce8\u7740\u8bbe\u8ba1\u548c\u539f\u521b\u4e16\u754c\u3002\u4f8b\u5982\uff0c\u6211\u4eec\u8fd8\u5173\u6ce8\u4e86 &#8220;<strong>2019 \u5e74\u8bbe\u8ba1\u5468&#8221;\uff08Design Week 2019<\/strong>\uff09\uff0c\u6211\u4eecIsola \u4e5f\u4eb2\u81ea\u53c2\u52a0\u4e86\u8fd9\u6b21\u6d3b\u52a8\u3002\u60f3\u77e5\u9053\u8fdb\u5c55\u5982\u4f55\u5417\uff1f\u8bf7\u8bbf\u95ee\uff1a<a href=\"https:\/\/www.isoladicomunicazione.com\/news\/design-week-2019-isola-ce-stata\/\" target=\"_blank\" rel=\"noopener noreferrer\">2019 \u5e74\u8bbe\u8ba1\u5468Isola <\/a>\u4e86\u89e3\u66f4\u591a\u4fe1\u606f\u3002   <\/p>\n\n<p>\u56de\u5230\u6211\u4eec\u7684\u8bdd\u9898\uff1a<strong> Steba<\/strong> \u662f\u4e00\u5bb6\u4ec0\u4e48\u6837\u7684\u516c\u53f8\uff1fSteba \u662f\u4e00\u5bb6<strong>\u5386\u53f2\u60a0\u4e45\u7684\u516c\u53f8<\/strong>\uff0c\u901a\u8fc7\u63d0\u4f9b\u4e0d\u540c\u5f62\u72b6\u548c\u6750\u6599\u7684\u5bb9\u5668\u6765\u6ee1\u8db3\u5ba2\u6237\u7684\u5404\u79cd\u9700\u6c42\uff0c\u4e3a<strong> \u5316\u5986\u54c1<\/strong>\u548c<strong>\u5236\u836f<\/strong><strong> \u884c\u4e1a<\/strong>\u63d0\u4f9b<strong>\u4f18\u8d28\u5305\u88c5<\/strong>\u3002 <\/p>\n\n<p>\u7ed9\u6211\u4eec\u7559\u4e0b\u6df1\u523b\u5370\u8c61\u7684\u662f\u8be5\u516c\u53f8\u7684\u521b\u9020\u529b\uff0c\u8fd9\u4e00\u70b9\u4ece\u5176\u53e3\u53f7<strong>&#8220;\u5305\u88c5\u7684\u521b\u9020\u529b<\/strong>&#8220;\uff08<strong>THE CREATIVE SIDE OF PACKAGING<\/strong>\uff09\u4e2d\u5df2\u663e\u800c\u6613\u89c1\u3002\u6b64\u5916\uff0c\u81ea 2019 \u5e74\u4ee5\u6765\uff0cSteba \u4e0d\u65ad\u6269\u5927\u5176\u73af\u4fdd\u4ea7\u54c1\u7684\u8303\u56f4\uff0c\u56e0\u6b64\u6211\u4eec\u80fd\u591f\u8bbe\u8ba1\u51fa\u7b26\u5408\u516c\u53f8\u5f62\u8c61\u548c\u8425\u9500\u6218\u7565\u7684\u521b\u610f\u5305\u88c5\u3002 <\/p>\n\n<p>\u5305\u88c5\u8bb2\u8ff0\u7740<strong>\u4ea7\u54c1\u7684\u6545\u4e8b<\/strong>\uff0c\u56e0\u6b64\u5fc5\u987b\u5305\u542b<strong>\u4ea7\u54c1\u7684<\/strong>\u6240\u6709\u91cd\u8981\u4fe1\u606f\u3002\u56e0\u6b64\uff0c\u5728\u62ff\u5230\u521b\u610f\u5305\u88c5\u7684\u7ed3\u6784\u56fe\u540e\uff0c\u6211\u4eec\u5f00\u59cb\u96c6\u4e2d\u7cbe\u529b<strong>\u7814\u7a76<\/strong>\u5305\u88c5\u76d2\u7684<strong>\u5185\u5bb9<\/strong>\u548c\u53ef\u80fd\u7684<strong>\u5e73\u9762\u8bbe\u8ba1<\/strong>\u3002 <\/p>\n\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.isoladicomunicazione.com\/wp-content\/uploads\/2022\/09\/contenitori_creativi_packaging_creativo_steba.jpeg\" alt=\"\" class=\"wp-image-249297\" srcset=\"https:\/\/www.isoladicomunicazione.com\/wp-content\/uploads\/2022\/09\/contenitori_creativi_packaging_creativo_steba.jpeg 1024w, https:\/\/www.isoladicomunicazione.com\/wp-content\/uploads\/2022\/09\/contenitori_creativi_packaging_creativo_steba-300x169.jpeg 300w, https:\/\/www.isoladicomunicazione.com\/wp-content\/uploads\/2022\/09\/contenitori_creativi_packaging_creativo_steba-768x432.jpeg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<h3 class=\"wp-block-heading\" id=\"ricerca-contenuti\">\u5185\u5bb9\u641c\u7d22<\/h3>\n\n<p>\u5bfb\u627e\u7b26\u5408\u521d\u6b65\u6218\u7565\u7684\u5185\u5bb9\u5bf9\u4e8e\u521b\u610f\u5305\u88c5\u81f3\u5173\u91cd\u8981\u3002\u4e8b\u5b9e\u4e0a\uff0c\u4e3a\u4e86\u7b26\u5408 2019 \u5e74\u535a\u6d1b\u5c3c\u4e9a\u5168\u7403\u7f8e\u5bb9\u5c55\u7684<strong>\u751f\u6001\u53ef\u6301\u7eed<\/strong>\u4e3b\u9898\uff0c\u6211\u4eec\u9009\u62e9\u4e86\u4e0e<strong> \u81ea\u7136<\/strong>\u5bc6\u5207\u76f8\u5173\u7684\u5185\u5bb9\u3002 <\/p>\n\n<p>\u7eff\u6cb9\u6cb9\u7684\u8349\u5730\u3001\u8fdc\u5904\u7684\u4e00\u68f5\u6811\u548c\u84dd\u5929\u767d\u4e91\u7684\u753b\u9762\u3002\u53ea\u9700\u4e00\u70b9<strong>\u60f3\u8c61\u529b<\/strong>\uff0c\u5c31\u80fd\u8ba9\u4eba\u6c89\u6d78\u5728\u5927\u81ea\u7136\u4e2d\u3002<strong>\u73af\u5883<\/strong>\u624d\u662f<strong>\u5305\u88c5\u7684<\/strong>\u771f\u6b63<strong>\u4e3b\u89d2<\/strong>\u3002  <\/p>\n\n<p>\u9664\u6b64\u4e4b\u5916\uff0c\u4e3a\u4e86\u8fdb\u4e00\u6b65\u5f3a\u8c03<strong>\u5bf9\u53ef\u6301\u7eed\u53d1\u5c55<\/strong>\u3001\u73af\u4fdd\u548c\u5faa\u73af\u7ecf\u6d4e\u7684<strong>\u5173\u6ce8<\/strong>\uff0c\u6211\u4eec\u51b3\u5b9a\u4ece<strong>\u4e24\u4f4d\u4f1f\u5927\u4eba\u7269<\/strong>\u8eab\u4e0a\u6c72\u53d6\u7075\u611f\u3002\u4e00\u4f4d\u662f<strong>\u5b89\u8fea-\u6c83\u970d\u5c14<\/strong>\uff0c\u53e6\u4e00\u4f4d\u662f<strong>\u79d1\u83f2-\u5b89\u5357<\/strong>\u3002 <\/p>\n\n<p>\u7b2c\u4e00\u4f4d\u662f\u4f1f\u5927\u7684\u827a\u672f\u5bb6\uff1a<\/p>\n\n<p class=\"has-text-align-center\">&#8220;\u6211\u76f8\u4fe1\uff0c\u62e5\u6709\u571f\u5730\u800c\u4e0d\u7cdf\u8e4b\u5b83\uff0c\u662f\u6700\u7f8e\u7684\u827a\u672f\u5f62\u5f0f&#8221;\u3002<\/p>\n\n<p class=\"has-text-align-center\"><strong>\u5b89\u8fea-\u6c83\u970d\u5c14<\/strong><\/p>\n\n<p>\u7b2c\u4e8c\u4f4d\u662f\u5177\u6709\u56fd\u9645\u5730\u4f4d\u7684\u52a0\u7eb3\u653f\u6cbb\u5bb6\u548c\u5916\u4ea4\u5bb6\uff1a<\/p>\n\n<p class=\"has-text-align-center\">&#8220;\u6211\u4eec\u5728\u65b0\u4e16\u7eaa\u9762\u4e34\u7684\u6700\u5927\u6311\u6218\u662f\u91c7\u7eb3\u4e00\u4e2a\u770b\u4f3c\u62bd\u8c61\u7684\u7406\u5ff5&#8211;\u53ef\u6301\u7eed\u53d1\u5c55&#8221;\u3002<\/p>\n\n<p class=\"has-text-align-center\"><strong>\u79d1\u83f2-\u5b89\u5357<\/strong><\/p>\n\n<p>\u5728Isola 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