Web site for association Penelope Lombardia

Isola di Comunicazione redesigned the website for the Penelope Lombardia association to better raise awareness of the issue of missing persons

History site for association Penelope Lombardia

The Penelope Lombardia association is made up of volunteers who offer their help free of charge. With this goal, the Penelope committee gathers around itself families who are grief-stricken by the disappearance of a loved one. In addition to this, it actively cooperates with the well-known TV program“Chi l’ha Visto?

In particular, we were required to have a new cutting-edge site with impactful but not too crude images so as not to hurt people’s sensibilities.
In fact, Penelope Lombardia already had a site but it was not up to date. Because it was not responsive and had outdated graphics.

Sito web per associazione Penelope Lombardia

The challenge

Making a website about an often underestimated issue such as missing people, a phenomenon that has incredible numbers.
It is designed to create awareness and to raise awareness.

Website for Penelope Lombardia association: the goals

Sito web per associazione Penelope Lombardia
Sito web per associazione Penelope Lombardia

Responsive site

Thanks to the use of responsive technology, the website recognizes the user’s device and automatically adapts to the size from which it is viewed

Search Engine Optimization

The content of the website for Penelope Lombardia association was written completely from an SEO perspective, so as to enable indexing on search engines.

New Ideas

The site has an SSL certificate that ensures encrypted communication between the browser and server, so you have more security while browsing.

HTTPS protocol with SSL certificate

The site has an SSL certificate that ensures encrypted communication between the browser and server, so you have more security while browsing.

Making an impactful site

We spent most of our time creating a site that could be impactful, to raise awareness of the phenomenon of disappearances.

Support the association

We have created a section completely dedicated to those who wish to support the association, guiding them through the correct procedure to become a supporter.

Sito web per associazione Penelope Lombardia

Website presentation for Penelope Lombardia association

The association website consists of separate pages, each with a well-defined task.

To begin with we find the About Us page, which is designed to introduce the association. In fact, its objectives and birth are specified. In addition to this, the lawyers who collaborate with Penelope Lombardia are presented.
Next is the What We Do page, which is designed to delve deeper into projects and to give visitors the opportunity to download the bylaws in pdf format.
After that came the Missing and Found page, which was created with the purpose of offering a list of missing and found person files.
Next is the Support Us page, which contains a contact form useful for inviting and collecting applications for those who want to take part in the project and help the association.
Then the Articles page is divided into three sections, “Blog,” “News,” and “They Say About Us,” which is very useful for staying up-to-date.
Finally, the Contact page, through which the association can be contacted.

As a final point we find the Home, the landing page for users. In which by serving links and anchors, one can thoroughly navigate through the various pages of the site.

The type of site developed for the association

The website for association was created through the WordPress platform. We created a website set to specific requirements of the non-profit organization Penelope Lombardia through the use of a modified professional theme.

In fact, very useful blogging and fundraising functions have been added for this association.

In summary what we did was redesign the website for the Penelope association from scratch. By studying ad hoc graphics, refocusing on Penelope’s goals and clarifying to users the purpose of the site. In fact, we created a section dedicated to the disappeared and carried out a graphic study of new colors to give a feeling of peace and hope.

And last but not least, we have maintained SEO positioning.

The work done to implement our web solution

First, to implement our web solution, we took care:

  • Of the site design
  • Of the creation of the graphics
  • of SEO optimization

In addition to this, our clients have attended several hours of training included in the price. For this reason, the site once delivered is fully manageable through the built-in control panel of the well-known CMS WordPress.

Techniques, tools and services used for the website

The techniques and services used to create the website for Penelope Lombardia Association are as follows:

  • Site Engine: CMS WordPress.
  • Photo editing software: Adobe Photoshop.
  • Text editor: Sublime Text.
  • Security systems: protection against brute-force attacks, spam protection, automatic backup on a regular basis.
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